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The Royal Horticultural Society

Royal Horticultural Society Fellows Pack

Evolve were commissioned to launch the ‘Fellows’ initiative for the Royal Horticultural Society, the objective to attract gardening enthusiasts to donate.

The objective of this fundraising campaign was to attract gardening enthusiasts who could donate a minimum of £5000 annually to the RHS. It was estimated that 30–50 fellows might sign-up in the first year. However during the launch week at the Chelsea Flower Show over 150 people signed-up to the new initiative. To welcome the new fellows, Evolve produced a series of high quality tactile packs featuring a foil blocked and embossed 18th century botanical illustration.


EvolveDesign_RHS_Fellows_Pack_1

Title:
RHS Fellows Pack


Client:
The Royal Horticultural Society (RHS)


Project Manager:
Alessio Di Capua


Team:
Rebecca Freeman
Thanasis Kokolakis
Paul Durbin



Designer:
Jonathan Hawkes
Marianne Westergaard


EvolveDesign_RHS_Fellows_Pack_5
EvolveDesign_RHS_Fellows_Pack_3
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Kenwin Audio
Quintas Homes